Fundamental Questions to Ask Before Starting a Small Business


More and more people are choosing to work from home rather than commute to the office, and they’re even deciding to start their own business. Over the past decade, remote workers and at-home entrepreneurs have increased while the amounts of people performing more traditional careers have decreased. You should ask yourself fundamental questions before you start your business. Keep reading.

What is Preventing You?

One of the first questions to ask yourself is what’s stopping you from owning your own business. There is no risk without reward, so what you should be doing is writing all of the reasons down, and throwing them away. Don’t let uncertainty be the reason that you aren’t launching your startup; let it be the fuel that fires you.

How Much Money Should It Cost?

Money is an essential aspect of owning your own business, and you have to be open to risking some of what you’ve earned through more traditional methods. Alternatively, you could also get a small business loan.

The amount of capital that you’re going to need to get your business off the ground is going to depend on the type of company that you’re launching. Try developing a plan. You can think about how much you’d be open to risk, how much you have saved, and how much you’re expecting your business to cost.

Can You Run a Business?

You don’t need to have a business management degree from a fancy institution to be a successful entrepreneur. You do, however, need to have an open mind that involves learning.

There’s no way for you to jump into being a business owner and know everything. Take in as much information as you can from other entrepreneurs, read books, attend seminars, and scour the internet for as many tips and tricks as you can get. The more you know; the better.

Can it be Your Full-Time Job?

There are a lot of things to think about when you start a business, and if it should be part-time or full-time is one of them. It does take time to start earning sufficient income from a small business, so if you decide to do it full-time, you should have savings. Studies suggest that at least four-to-six months of bill payments get saved first. If you don’t have enough savings, your best bet is to run your business part-time until you’ve built a foundation.

Do You Need a Location?

Before you think about opening up a shop somewhere, you should consider the type of products and services you are going to offer. Many businesses sell their products strictly through e-commerce sites, and it proves to be lucrative for them.

There are benefits to having a storefront property. It does create the element of work and gives you a work-life balance that you could otherwise miss out on having. It could also give you a place to meet with potential clientele.

How Much Time is it Going to Take?

There are both benefits and downfalls to working too much, and not working enough. It’s a very fine line. When you’re just starting your own business, it’s good to spend extra time getting things running; the more time you dedicate; the better.

It’s essential to keep in mind that having a healthy balance of life and work is vital to not just the health of your business, but the health of your mind. If you spend too much time working and you have no employees or partners to assist you, it could become stressful. It could also cause tension in your personal life and relationships.

Do You Need Employees or Partners?

Working alone has its pros and its cons. When you’re the sole person working for your company, you don’t have to worry about added expenses such as employee taxes. However, one of the major cons is you won’t have the ability to take a sick day or a break. Your company is going to lose out on a day’s worth of income if you get sick because there’s no one there to take the load.

If you do decide to take on a partner or an employee, ensure that it’s someone that you trust. You need to have a good relationship with the person, so your business is in good hands if you need a break.

What Should You do for Marketing?

Marketing and advertising is a huge part of being an entrepreneur and getting your business off the ground. The smart thing to do is consult with a firm who has experience with public relations, and marketing. It is going to be a large investment that you make for your business, so ensuring it’s in the hands of professionals is going to alleviate stress. Keep in mind not to forget the power of social media, and targeting your key demographic.

What are the Chances of Success?

There are three key elements to focus on when trying to gauge your chance of success.

  • The demand for the business in your area.
  • Potential profit margins.
  • The cost of startup and maintenance.

If there’s a high demand for your business and you have good potential profits with low startup and maintenance fees, you have a reasonable chance at success. However, if the market is weak and your startup fees are high, it might be smart to consider a different venture or move areas.

When you operate your own small business, it’s an experience that is hugely rewarding. Make sure that you’re prepared to put in a lot of work and preparation to get your business to where you want it to be. You should always dip your toes into the pool to test out the water before diving in head first. Take time to learn the smartest ways for you to run your business, and familiarize yourself with as much of the plans and costs as possible. Don’t rush, and understand that statistics say that you’re likely to spend more money than you make within the first couple of years.

What advice do you have for those who are looking to start their own business? Leave a comment below.


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Fundamental Questions to Ask Before Starting a Small Business

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